I’m beyond thrilled to share some exciting news with you all! We’re growing our team here at The Vintage Round Top, and we’re on the lookout for a new full-time Creative Marketing + Operations Coordinator to join us on this incredible journey.
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In celebration of our recent press mentions in Texas Highways + Country Living and feature in Cowboys + Indians magazine , we asked PR expert, Caroline Pinkston, to give some tips to interior designers and brands on the importance of press and how to get it.
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Where to even begin? A decade has passed and it’s been such an amazing journey to what The Vintage Round Top is today!
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As you may already know, before starting The Vintage Round Top, I had a 22-year career in the fashion industry working as the Vice President at Page Parkes Models and Smoot has owned and operated a variety of successful restaurants and night clubs. So, to say we familiar with all things press related would be an understatement. We were newbies, though, when it came to the interior design industry when we first started The Vintage Round Top in 2011.
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Smoot and I still pinch ourselves daily that we get to work in this creative business with so many talented people. It became very clear early on that we loved collaborating and working with others - may it be on an interior design project, an event or retreat, photo shoot or anything in between. We’ve developed long term relationships with so many of the folks we’ve been blessed to work with.
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The Business Branding & Social Media Workshop Series is one of our favorite events to host at The Vintage Round Top. These workshops allow us to meet other artists, designers, makers, entrepreneurs, as well as connect small-business owners with one another and to our esteemed panelists. Not to mention - we get to hang out and open the stage up to some of our favorite creatives and inspiring tastemakers to share their knowledge.
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Our Business Branding & Social Media Workshop Series is one of the coolest things we get to do at The Vintage Round Top. These events have allowed us to meet other entrepreneurs, connect small-business owners with one another, and share our knowledge and expertise as well as that of our incredible panelists.
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When we first set out to design our cottages, we knew we wanted to create a dynamic space that could easily accommodate gatherings both large and small. Over the course of eight years and hundreds of guest stays, The Vintage Round Top’s cottages have proven to be a fertile setting for creative inspiration and collaboration.
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Eight years ago, we decided to fully commit to Living with Intention and purchase the property that would become The Vintage Round Top. At the time, our priorities were twofold. We wanted to give our family a weekend retreat to enjoy the slower pace and simpler pleasures of country living, and we wanted to embark on a project that would allow us to fully stretch our creative muscles.
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Twice per year, we gather at the cottages with 50 + business owners and entrepreneurs who are eager to soak up as much connection, inspiration, and education as possible. Our latest was held on Saturday, September 22. The day started off with coffee and mingling, the first of several networking opportunities woven in throughout the day.
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For the past several years, we’ve gathered twice a year at the cottages with entrepreneurs, shop owners, photographers, florists, calligraphers, designers, and more for our Business, Branding & Social Media Workshop. We’ve seen strangers become friends (and even business partners!) and witnessed the spark of creativity unfold over the course of just one day. Our attendees always leave feeling inspired and motivated to put their learnings to use in their own businesses, with notebooks full of inspiration.
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Today’s post is a little different than those we usually share in the interest of letting you 'behind the curtain' of running a business. Although we often share about fun collaborations, vintage shopping trips, and the homes we’ve lovingly curated, I can assure you that everything is not fabulous all the time and the tough life stuff does affect our business.
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Last week we took you through how to craft a customer survey. If you haven't already read that article, pause here and go take a quick look - we promise it's worth the read. This week we'd like to do something we've never done before... share our results with you!
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Where would we be without our customers, guests, followers and all of you who help make this whole dream possible? As a business, it is imperative to get feedback from anyone and everyone who is interacting with your services or products (or both!)
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We can't believe our Business, Branding & Social Media workshop has come and gone already! We, along with our staff, spent countless hours preparing for this wonderful event, and Smoot and I couldn't have asked for a better day!
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We're so excited to announce our second round of featured panelists today! We've already announced our first two panelists, Jordan Breal, Senior Editor at Texas Monthly, and Travis Weaver, Owner of Manready Mercantile, who you can read about in our first Business, Branding, & Social Media Workshop blog post.
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We are so excited to announce that we are hosting our second event in the RVT Workshop Series! We hosted our first workshop last spring called Connect + Collaborate + Cultivate that focused on growing your brand on social media and navigating social media platforms. This year's theme is Business, Branding, and Social Media, and the event will take place on Saturday, March 25. Expect to hear inspirational stories from special guests, learn practical and actionable business tips from Paige and Smoot, network with other creatives, and gain a deeper understanding of how to grow your audience and brand.
Along with a fantastic morning of learning and networking, this is also an opportunity to see the new Boho cottage! We've built this new cottage as a way to host intimate events and retreats, so we're super excited to host the inaugural event in the new space!
Photos from Connect + Collaborate + Cultivate
What You'll Learn:
The importance of finding your "Why" and how your "Purpose" is absolutely critical to your success
How to turn "likes" into "love"and why you must "give" before you "receive" on social media
The proven steps to building a great brand and why failure is essential to your overall success
Hear the inspirational stories of how the guest speakers turned their dreams into reality
How to connect to Influencers in your industry and how to cross promote your brand
Collaborative discussions with the guest speakers…plus plenty of Q&A time
Details:
What: RVT Business, Branding, & Social Media Workshop
When: March 25, 2017, 9:30am - 12:30pm
Who: Small Business Owners, Bloggers, Entrepreneurs, Marketing/Sales Employees, or anyone else interested in these topics!
Where: The Vintage Round Top, 1450 N. Hwy 237 Round Top, Texas 78954
Meet the Panelists:
A senior editor at Texas Monthly, Jordan Breal is based in Austin, but as the magazine's resident travel writer she spends most of her time on the road. And while she has stayed at more than a hundred hotels and B&Bs across the state, she has lost count of the number of slices of pie she's eaten in small towns. Her work has also appeared in AFAR, National Geographic Traveler, and Southern Living, among other publications, and she recently coauthored Wildsam Field Guides: San Antonio.
Beginning in 2012, out of a small apartment in Houston, Travis Weaver started Manready Mercantile by making soy candles in reusable whiskey glasses and selling them door-to-door to local businesses. He hit every little market possible and continued to add small batch apothecary items creating a collection of all-natural products. Word of his endeavors traveled and his story gained international attention. Travis’ vision has always been to show the world you really can start from nothing and anyone can change their stars. You’ve gotta work hard. Work smart. Be honest. And support your community. If you take the right steps and push through it all, greatness will happen! Folks, the American Dream is alive and flourishing - Manready Mercantile is proof! "Work Hard, Live Well" - T.S. Weaver
Testimonials From Past Participants:
"What better way to connect, collaborate, listen, and learn from people who are experienced in small business growth." - Mark N.
"I think the biggest thing I learned was to tell a story that's authentic to my brand. That's something my brand has struggled with, but after today I know exactly how I want to tell my brand's story and exactly what I want to say." - Tara T.
"One thing I learned today is to live with intention. There's got to be a 'why' behind what you're doing, and when you know the 'why' it's really easy to move forward in your business and branding." - Kristen P.
A light brunch and refreshments will be served, and a swag bag full of great gifts will be included! We're super excited about these two crazy talented speakers and will be revealing more panelists in the coming weeks, so stay tuned!
Video by Tripp Films
Connect + Collaborate + Cultivate Photos 1-3 by Natalie Lacy Lange
Panelist Photos Courtesy of the Panelists